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How I work

I work embedded within your team, shoulder to shoulder with your team members.


My primary points of contact are founders, CEOs and CTOs, though I engage across the organization, working embedded within your team, shoulder to shoulder with your team members. I’ll be a part of your team, not someone you hear from once in a blue moon.


As far as possible, I’ll train your team members to do the work rather than doing it myself. e.g., if we’re hiring, I’ll train your engineers in how to interview and have them do the first round of hiring, and do interviews myself when needed. I’ll focus on teaching your team to fish rather than fishing. That will, you will have a fully functional, self-sufficient team, which will set you up for success. It will also cost less than me doing the work repeatedly.


I fix things so that they stay fixed, rather than putting in temporary hacks that look like a quick solution (so you're initially happy with how quickly it has been fixed) but which breaks soon.


We’ll make a high-level plan listing known remaining areas of work, and known risks to the project, and keep updating it as the project goes: if a new area of work or a new risk comes up, we’ll add it to the list. If a risk is addressed, or an area of work is completed, we’ll remove it from the above list. This way we’ll track progress against the plan throughput the course of the project. We’ll know what we’ve achieved, and the known areas of work remaining. You’ll also be able to connect the fee paid to the progress achieved so far.


We’ll start with daily check-ins, then after a while switch to weekly, then after a while switch to once every two weeks. You’ll never be in the dark as to what’s going on. If you ever feel lost, please let me know and we’ll bring all stakeholders on the same page regarding the progress made against the high-level plan, and address any concerns.


Do unto others what you

want them to do to you


... that your in-house team or engineering leader may be uncomfortable about losing control? Alternatively, do you want to upskill your team rather than outsourcing work?

I can work as an advisor, where your team retains full control, and my job will be to help them execute better, not make decisions on their behalf.

... that it's risky to hire a consultant?

I've made it easy and a low-stress decision for you to hire me:

  1. If you want to get a taste of how it is to work with me without spending money, I invite you to benefit from my free services.

  2. If you want to have one call with no strings attached, make use of my Clarity Call (above).

  3. All my services are guaranteed. See the guarantee description for each service (above).

  4. We can start with a starter project for a lower fee like $6K.

Working with me is risk-free.

... about receiving an unexpectedly huge bill?

Instead of hourly billing, we can have a guaranteed price.

... that $10,000/month or more is out of budget?

I can work for a lower price. Tell me your budget and we'll plan the work backward to fit your budget.

... that I'll take a long time to execute?

See this case study about how I was able to complete an entire engagement in 14 hours.

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